Dave Guide: Customers and Kids

Today a thought came to me when I picked by kids from school, “My angels kids I adore them my elder is son and younger is my princes”. Looking at them I miss my good old childhood days, today whatever I am, would have been much better if I could have got what they have today.

Every time we go out they would demand one thing or other, “oh my gosh every time?”, “yep they do that”. They demand, demand, demand, they convince “specially my princess, please get me a doll !!”. They make sure I get them what they want and when they want. They will identify my weaker areas and pester those to make sure I give it into their all sort of manipulative ways to convincing demands. My elder one wants to be like me, “Am I that adorable?”, but when he says this I feel proud. I look into mirror and visualise myself as a responsible person, a mentor, a Guide, a Leader, a Faithful person, a Believer, you name it.

  • Why would they do so?
  • What is it that they think I can do anything for them?
  • Where would they get those ideas?
  • What is it that I gave them yesterday that they ask for more?
  • What makes them confident that I will be able to deliver?

Yes ! that is what I mean, similarity between customer and kids.

First time we meet customer is like a new born baby, we adore, we try to translate our thought within them. We call them with their name, we make sure they are taken care, we try to understand their language. We try to make them understand our feelings. We be with them for many hours.

As time passes by we make sure customers grows with us. We educate customers with our knowledge “Knowledge always grows when we share”. We make sure they succeed so that we succeed. We make sure they feel comfortable to be with us. Initially they demand “as what is happening between me and my kids”, we give in, we give little extra. This is where we create bond between us and customers.

Customers as well start believing in us, they feel comfortable to talk to us “whether personal or professional” “I love to be with customers for whatever time frame”. We listen to them make sure they are heard for their needs.

  • What are their needs? They want to prove in an organisation that they are hired for the job which is supposed to be done and they can deliver.
  • What is their best interest in that? They want to learn more about what is happening around. Where are they heading to? “Its like a guidance (career path) to a college going kid”.

Customers always need to know who is best vendor to be with. They have a reason to be with vendor. They know we are the best “Guide, Mentor, Believer, Faithful”. They have seen us delivering once and often when they were in need. We have to prove our competency on delivery to make them believe in us once and always.

Finally customer is like a family member will make sure they have got what they needed and they would as well refer us to others to make sure we succeed further“Just like our your kids introduce to their friend”. That is because we have invested in their belief, their growth from adolescent to adulthood.

You have to be always in touch with them, (whether they like it or not) keep asking,“Kids when they are fully grown we care more”, they are the ones to make sure to award us for our commitment, truthfulness, happiness, growth in terms of bond between us.

Keep ourselves updated with latest trend to make sure customers are aware that we know what we are into, “my princes once told my wife, look that aunty looks so pretty in that dress why don’t you wear such pretty dress”

Always remember they both (Kids and Customers) are demanding, aggressive, friendly, caring.

Its up-to us how we do the upbringing, “If you wish to be respected, respect others” “If you wish others to obey you, obey others”.

Never miss an opportunity to be with them. Look after them and they will look after you…Let me know your thoughts.

June 25th, 2015 by